The Hocking College Experience

In honor of National Entrepreneurship Week, Hocking College hosted more than 100 special guests for a Regional Entrepreneurship Exposition (REX) on February 21 at The Lodge at Hocking College.

National Entrepreneurship Week is a congressionally-chartered initiative founded in 2006.

Dr. Betty Young, President of
Hocking College, welcomed the guests that included regional high school students, Hocking College students, and local and regional business owners.

Business owners who participated included:

• Anique Russell, Too Good Eats
• Erik Peterson, Fern Hollow Farm, LLC.
• Chris Chmiel, Integration Acres
• Shawn North, North Fitness Center and Maya Burrito
• Jordan Rhodes, Rhodes Manufacturing
• Alex Bandar, Columbus Idea Foundry
• Finn Fuller, Hocking Hills App

The day-long event provided an opportunity for students and business owners to develop a Business Model Canvas (BMC) based on their own business concepts. The Business Model Canvas is a strategic management and startup template for developing new or documenting existing business models. It is a visual chart with elements describing a firm's or product's value proposition, infrastructure, customers, and finances.

Guest business owners shared specific strategies related to the BMC and how their businesses align with each of the sections of the BMC and worked directly with the high school teams to develop the components of the BMC.

High school students from Logan High School, Nelsonville-York High School, Sheridan High School, Vinton County High School, and New Lexington High School joined with Hocking College students to work through the viability of business concepts that included two school stores, a Chinese restaurant and food truck, web-based game, outdoor adventure store, and winery. Each school will continue to develop the canvas with progress being shared through Hocking College.

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